{"id":403,"date":"2006-01-26T13:12:57","date_gmt":"2006-01-26T12:12:57","guid":{"rendered":"http:\/\/tempdetheux.food.blog\/2006\/01\/26\/unilever-et-maaf-ensemble\/"},"modified":"2019-07-19T17:02:19","modified_gmt":"2019-07-19T15:02:19","slug":"unilever-et-maaf-ensemble","status":"publish","type":"post","link":"https:\/\/arnaud.detheux.org\/blog\/unilever-et-maaf-ensemble\/","title":{"rendered":"Unilever et Maaf ensemble"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>Unilever et la compagie fran\u00e7aise d\u2019assurances s\u2019allient en proposant une r\u00e9duction de la prime d\u2019assurance si le client consomme r\u00e9guli\u00e8rement des alicaments.<\/p>\n<figure>\n<p><img decoding=\"async\" data-width=\"190\" data-height=\"140\" src=\"https:\/\/cdn-images-1.medium.com\/max\/800\/0*eOyCEHTVhajbE2qD.jpg\"><br \/>\n<\/figure>\n<p>En proposant une r\u00e9duction pour les compl\u00e9mentaires sant\u00e9 contre des preuves d\u2019achats de produits de la marque Proactiv, la Maaf et Unilever viennent de franchir un pas suppl\u00e9mentaire dans l\u2019instrumentalisation de la sant\u00e9 \u00e0 des fins purement marketing. L\u2019UFC-Que Choisir (agence de protection des consommateurs fran\u00e7ais) r\u00e9cuse aussi bien les principes de cette r\u00e9duction de prime, que le lien exclusif qui est sugg\u00e9r\u00e9 entre cholest\u00e9rol et diminution du risque de mortalit\u00e9.<\/p>\n<p>En ce qui concerne les modalit\u00e9s de r\u00e9duction de la prime, celle-ci est li\u00e9e \u00e0 la consommation des produits d\u2019une marque commerciale. En d\u2019autres termes, il s\u2019agit d\u2019une intrusion d\u2019int\u00e9r\u00eats marketing dans la sph\u00e8re priv\u00e9e. Cela constitue \u00e9galement une discrimination flagrante pour les personnes qui ne consommeront pas Proactiv. Rappellons que les alicaments repr\u00e9sentent les produits alimentaires cens\u00e9s am\u00e9liorer les protectins corporelles, telle ques Actimel, Activia ou encore Yakult.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Unilever et la compagie fran\u00e7aise d\u2019assurances s\u2019allient en proposant une r\u00e9duction de la prime d\u2019assurance si le client consomme r\u00e9guli\u00e8rement des alicaments. En proposant une r\u00e9duction pour les compl\u00e9mentaires sant\u00e9 contre des preuves d\u2019achats de produits de la marque Proactiv, la Maaf et Unilever viennent de franchir un pas suppl\u00e9mentaire dans l\u2019instrumentalisation de la sant\u00e9&hellip;<\/p>\n<p class=\"read-more\"><a class=\"readmore-btn\" href=\"https:\/\/arnaud.detheux.org\/blog\/unilever-et-maaf-ensemble\/\">Read More<span class=\"screen-reader-text\">  Read More<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[63,46],"class_list":["post-403","post","type-post","status-publish","format-standard","hentry","category-uncategorised","tag-archive","tag-news"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/arnaud.detheux.org\/blog\/wp-json\/wp\/v2\/posts\/403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arnaud.detheux.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arnaud.detheux.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arnaud.detheux.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/arnaud.detheux.org\/blog\/wp-json\/wp\/v2\/comments?post=403"}],"version-history":[{"count":1,"href":"https:\/\/arnaud.detheux.org\/blog\/wp-json\/wp\/v2\/posts\/403\/revisions"}],"predecessor-version":[{"id":721,"href":"https:\/\/arnaud.detheux.org\/blog\/wp-json\/wp\/v2\/posts\/403\/revisions\/721"}],"wp:attachment":[{"href":"https:\/\/arnaud.detheux.org\/blog\/wp-json\/wp\/v2\/media?parent=403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arnaud.detheux.org\/blog\/wp-json\/wp\/v2\/categories?post=403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arnaud.detheux.org\/blog\/wp-json\/wp\/v2\/tags?post=403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}